The Best Football Betting Apps
in the UK

Coral Betting App

Coral has a very long history in the UK, as it was founded in 1926 and has since grown to almost 2,000 brick-and-mortar shops throughout the country, an extremely successful online gambling platform, along with accompanying mobile apps. For the last decade, Coral has also been offering their own TV station, Coral TV, which (expectedly) focuses on sports: mostly horse racing and greyhound racing in the UK and worldwide. For the 2010 FIFA World Cup, they launched the so-called Coral Dugout, led by former Premier League referee Graham Poll and sports presenter Jeff Stelling, and designed to offer more in-depth football knowledge. Coral football betting is, unsurprisingly, a very well developed field with customer satisfaction as its top priority.

User Experience

Coral’s app betting experience does not lag behind its online version at all—the app runs smoothly. While the visuals are overall slightly different from its web counterpart (but still retaining the same colour scheme), this lends itself beautifully to the medium. Since Coral offers live streaming, including different live sports that are not racing, users are able to follow along uninterrupted as long as they have a stable WiFi connection. Along with the Partial Cash Out feature (where you can retrieve between 10% and 90% of your stake, leaving the rest to run) is sufficient proof why Coral is considered one of the best apps for football betting.

Bonuses and Free Bets

Coral’s welcome offer gives users £20 (in the form of four £5 free bets) when they deposit and bet at least £5 as their first bet, with odds above 1/2 (1.5). Another great promotion is a free to play game Correct4, where you answer four questions related to a current football event and win up to £50. The questions usually centre around what will happen during the game’s 90 minutes (no extra time counts), like who will be the first goalscorer or other football betting basics. At least two correct answers are required to win anything, in this case a £1 free bet, and if you only make one mistake, you still get a £2 free bet.

Additionally, football fans who like boosting their odds by playing accas can get a free bet of up to £100 when they win an acca consisting of three selections or more. But users who prefer singles are not forgotten either: those who place three £5+ in-play singles bets in a 24-hour period will get a £5 free bet. Coral is also the best mobile betting app for punters who like their prices enhanced on a regular basis: some of the boosts they offer on select markets are available on mobile only, so be sure to check the price both through the app and through the browser to be sure you’re getting the best deal.

Sports and League Variety

When it comes to freedom of choice, it’s hard to miss with Coral. Football fans will be delighted to know that Coral offers all major competitions, national competitions from all around the world, along with virtual football and esoccer. As one of the best football betting apps for Android, it shouldn’t surprise that Coral offers national football competitions from 42 countries, which can include several leagues and competitions (seven in England, down to National League, and both the FA Cup and Carabao Cup). 

Betting Types

Coral follows the usual division of bet types into pre-match and in-play betting, along with offering a choice between singles and multis that can have as many selections as you want. For those always looking for new markets—if the hundreds of markets available for any major competition don’t quite fit your bill—there’s the Build Your Bet feature, available on over 100 football leagues and competitions.

Customer Support

One of the top 10 football betting apps on our list can have nothing less than stellar support. Users are encouraged to check whether their issue has already been handled in their extensive Help section, separated into topics and with detailed instructions on a wide variety of issues. If that doesn’t help, their customer service is reachable by either chat or email (phone access temporarily unavailable due to the coronavirus pandemic). Additionally, you can just shoot them a Facebook message.

Banking and Payment Policies

Coral accepts deposits made with credit cards, instant banking transfers, vouchers, and Connect cards. Even at Coral, as is the case with almost all free football betting apps, customers using prepaid vouchers, Skrill, PayPal, Paysafe, or Neteller will not be able to claim Coral’s welcome offer. Withdrawals are made to the same payment method you used to deposit your funds through the so-called Closed Loop System. There are no fees, and the processing time ranges between a few hours and a few days at most.

888sport Betting App

888sport is a subsidiary of 888 Holdings, an extremely popular, multinational gambling brand, which was founded in 2008 and is currently headquartered in Gibraltar. It was one of the first non-US online betting companies to operate in the country, but most of its popularity is still due to its European presence, especially in the UK and Ireland. 888sport football betting follows competitions from 55 countries around the world, including the likes of Faroe Islands, Guatemala, and San Marino, making it a very popular platform for football fans.

User Experience

The betting platform’s proprietary app looks very similar to its online counterpart in black and orange and is equally easy to navigate. If using menus to find your way around is too bothersome, you also have the search feature which can significantly cut down on time needed to find the market you’re interested in. For football betting tips, the app’s blog is a great resource for punters looking to make an informed choice.

Bonuses and Free Bets

888sport offers a welcome bonus of £30 in free bets when users register using the code 30fb and wager at least £10 as their first bet. Both their app and their browser platform offer an Up for 8 free predictor game, in which users pick out the results of eight different games (just wins or draws, no correct scores) and the punter to get all of them right will receive £8,000 (shared if there is more than one winner). They prove their position as one of the best football betting apps in the UK: even if you don’t win the jackpot, you’re eligible for a £1 free bet for each correct answer.

Once per day, punters who win at odds 4/1 (5.0) or greater with a bet of at least £10 get a £5 free bet. Selected football trebles and wincasts have daily price enhancements, and a Bet Builder lets you combine same-game markets for incredible odds.

Sports and League Variety

As we’ve mentioned above, 888sport covers football from a whopping 55 countries worldwide. They also cover women’s football, FIFA esports, and a wide range of international competitions, as well as friendlies. As with most football betting apps for iPhone and Android, finding your way around (and even getting a great overview of competitions, previous match stats, and current league rankings) is only a few taps away.

Betting Types

At 888sport, you’ll find an enviable number of both pre-match and in-play markets with great odds on practically everything from first goalscorer, handicaps, yellow cards, etc.—plus, you can combine these in a same-game multi on a single slip for even better odds. These multiples are unique and serve as a great way to show off both your skill and your intuition, proving you know your way around online football betting as well as anyone.

Customer Support

888sport offers a great range of helpful guides and articles within their Help section, so you may not even need to look any further to solve most of the problems you’re likely to run into. In case this doesn’t completely cut it, there is an online ticket submission form you can use to contact their customer service, as well as a Member Support phone number, available from 10am to 6pm GMT time. To be considered the best football app on Android, you can’t have shoddy customer service, and 888sport and their approach are proof enough.

Banking and Payment Policies

Deposit methods at 888sport include debit cards, eWallets like PayPal, ecoPayz, Neteller, and numerous others, prepaid cards and vouchers, plus a great range of bank transfer options (both online and offline) that largely depend on your location. Although they, too, use the Closed Loop withdrawal system in which they send your funds to the same payment method you used for depositing, not all methods can be used for withdrawals, prepaid vouchers being the most obvious ones. In this case, you may be required to undergo additional identity verification.

Ladbrokes Betting App

The well-known UK bookmaker Ladbrokes is actually named Ladbrokes Coral—as the latter bookmaker also belongs to them—and was founded in 1886. For almost half a century, between 1913 and 1956, all of their clientele was exclusively British aristocracy and members of the upper classes. The combination of Ladbrokes and Coral led to the birth of Britain’s largest bookmaker, with over 4,000 betting shops and 30,000 employees as of 2015, according to The Guardian. As for its football betting apps for Android and iOS, there is a reason they’re one of the best: with excellent odds, great promotions, and an exchange for those wanting more, punters are likely to find everything they’re looking for here.

User Experience

For users who already use the Ladbrokes online gambling platform, their app won’t be much of a change. With the same red and white colour scheme, the app simply adds much-needed mobility for punters on the go. With their live streaming feature, available for many popular sports and competitions, you can now follow your favourite teams and place your bets wherever you are—and do so either at fixed odds through the sportsbook, or bet directly against another user through the exchange, which is what makes them one  of the top football betting apps.

Bonuses and Free Bets

New customers at Ladbrokes who bet at least £5 get £20 in four £5 free bets that they can use within a week of receiving. The only other Ladbrokes promotion in which users can win money is a free-to-play predictor game called 1-2-Free, which can net them up to £100 cash for correctly predicting a trio of matches. Even if you don’t get it quite right, you’ll still get a  £5 free bet for two correct answers and £1 for one.

Ladbrokes football betting may not offer much in terms of free bets, but they still know how to keep their customers happy. From daily odds boosts on select markets, acca boosts, and insurances in case only one of your 5+ selection fails, to the Get A Price feature which lets punters call the shots, the bookmaker offers loads of options that can entice you to try markets you would otherwise never even look at.

Sports and League Variety

Ladbrokes offers many worldwide football competitions, including select women’s football, from 29 countries, as well as internationals that include Copa Libertadores along with the extremely common UEFA and FIFA competitions. The bookie also counts itself among virtual football betting apps, as they offer a decent range there too, along with live streaming that you don’t even need to log in for. Those, however, will be found among Virtuals—while esoccer competitions can be bet on through the Football tab.

Betting Types

While the Football tab’s home screen only shows you the most basic bets—wins and draws—each game has the number of markets stated above, and as they tend to go into the hundreds depending on the game’s popularity, they get pretty exotic pretty fast, perhaps expectedly. This is why Ladbrokes is also considered the best betting app for football accumulators: not only are the options innumerable, but the odds are pretty competitive even compared to other big-name bookmakers in the country.

Customer Support

Although Ladbrokes does not offer phone support as of the time of writing due to the ongoing coronavirus pandemic, they’re still available through chat, email, and Facebook. In the meantime, users can look for potential solutions to their issues through their easy-to-navigate Help section, which lets you select the topic, see the most common issues, and then decide whether their explanations are helpful enough or if you need personal help from a customer service representative. This is to be expected of one of the top 10 football betting apps: where real money is concerned, nothing less than perfect help is acceptable.

Banking and Payment Policies

Payment methods at Ladbrokes include debit cards, bank transfers, Apple Pay, PayPal, as well as a number of other eWallets and prepaid vouchers. Some of those, however, make customers ineligible for promotions, but in most cases, this restriction is only placed upon newcomers to the platform and not existing customers. This means that you will most likely have to deposit using a debit card and add other payment methods later. The platform does not charge any fees.

10bet Betting App

10bet is a relatively new bookmaker, at least compared to decades-old British bookies, as it was founded in 2003. It claims to have over a million customers in more than 100 countries, regulated by the Malta Gaming Authority and licensed by the UK Gambling Commission to operate in the country. The bookmaker has a relatively solid presence in the world of football: as of 2018, they’re sponsoring both Blackburn Rovers and West Bromwich Albion, and their app for football betting offers a great range of leagues and markets.

User Experience

10bet’s online betting platform offers top of the line betting experience, and their mobile app is following in those footsteps with a similar layout, colour scheme, and simple navigation. The app itself is UK-exclusive, but any foreign users can still use their web-based platform. Although they also offer an integrated casino, the sportsbook is still very obviously their flagship product, and with their integrated live streaming, the app is a great choice for seasoned punters.

Bonuses and Free Bets

The 10bet app offers a relatively generous welcome bonus in which they match 50% of your first deposit up to £50—meaning if you deposit £100, you’ll get an extra £50 from them (but also if you deposit more than that, you still get £50). Your first deposit has to be at least £15, and you have to use the code PLAY10 in the Bonus Codes field to qualify, but the bonus does not have as many of the usual restrictions on payment methods (only Neteller and Skrill users are unable to participate).

However, for one of the best football betting apps, the rest of their offer is slightly disappointing. There is one promotion for horse racing enthusiasts, and an acca winnings boost of up to 50% with £5,000 as their maximum extra winnings. The bonus starts at 2% for trebles, and the advertised 50% is available on winning 16-folds.

Sports and League Variety

When it comes to football, it’s obvious that this is 10bet’s forte. From Kazakhstan to Peru, they cover every major football league, as well as a few below the first division of a given country. This comes up to over 150 leagues from all over the world, including international competitions, proving that this is first and foremost an app for football betting. 

Betting Types

10bet offers a huge number of markets for each event, and bet types range from common ones (like winner, double chance, draw no bet, and others), to handicap, spread, and each-way betting. Especially useful is the fact that their website explains each of these betting types and more of the most prominent markets, along with offering a handy football bet calculator for users to keep track of potential winnings. A number of less popular markets are also available for punters looking for more excitement. As a bonus: you can find football betting tips on the app’s blog, with general advice at the bottom of each football-related page.

Customer Support

Unlike many other online bookmakers, 10bet does not require users to first check whether their issue was answered somewhere in their Help section. The Contact Us form takes users directly to their options, which include an email address and a phone number, as well as live chat for logged in users. Although they make no guarantee as for when they will attend to your issue, they state that it should be within 24 hours of submission. Their FAQ section can also be helpful, but it is in no way exhaustive, so issues with their football betting applications are best addressed directly with customer support.

Banking and Payment Policies

The bookmaker accepts Visa and MasterCard debit cards, a number of eWallets such as PayPal, Skrill, and Neteller (the latter two disqualifying you from their welcome offer, so keep that in mind), and prepaid cards like paysafecard. For those wanting to take a more traditional route, a bank transfer is also accepted, although it can take longer to settle than the other options. 10bet does not charge any fees, and you can add manual deposit limits to your account if you want to.

Bet365 Betting App Review

Bet365 is a UK household name, founded in 2000 by Denise Coates and headquartered in Stoke-on-Trent, and the Bet365 Group also owns the local Stoke City football club. Its roots can be traced back to the Coates family’s betting shop estate, which was founded in 1974 by Denise’s father, Peter. Currently, the owners include the two of them and John Coates, son of Peter and brother of Denise. The bookmaker’s reputation for greatness carries over to the app as well, as it is considered one of the best betting apps for football nation-wide.

User Experience

Bet365’s betting app is as easy to use as their browser-based counterpart. Although it doesn’t offer quite the same amount of overview of markets and odds due to the nature of mobile screens, users still get the feeling of choice without their screen being cluttered. A single button quickly takes you to your bet slip, while an account icon in the corner also shows how much money you have. You can also watch live streams of select sporting events from all over the world, which include a number of major football matches. 

Bonuses and Free Bets

Bet365 football betting starts from their welcome bonus: the bookmaker will match your qualifying deposit, which has to be at least £5, up to £25. While you’re free to deposit more, as much as you want, you won’t be able to receive more than £25 for this promotion. They also don’t have the same payment method restrictions that most other bookmakers have: all methods qualify for the welcome offer, although prepaid cards require additional Know Your Customer (KYC) procedures before you’re able to participate in the welcome offer.

When it comes to other promotions and bonuses for football enthusiasts, it is easy to see why Bet365 is considered the best football app on Android. If the team you’re backing gets ahead by two goals at any point in the game, you get paid out a winner regardless of the end result. If you’re betting on a certain player who gets substituted before the end of the first half, you will get your money back as long as the outcome has not been determined at that point. Plus, if you place an Each-Way First Goalscorer bet on any football game and your player scores at any point during the game’s 90 minutes (no extra time), you will be paid out at 1/3 the odds for unlimited places. Along with a number of other bonuses and boosts, this app is the best place for any football fan to be.

Sports and League Variety

Bet365 takes the title of one of the best football betting apps in the UK to a whole new level: we tried counting the number of leagues on offer, but failed as our attention was caught time and again by competitions such as the Mauritania Division 2, Croatia 3. HNL, and the Mexican Liga de Expansión that was only founded this year. For punters who prefer taking the road less travelled by, Bet365 is the obvious choice—but even those preferring more popular competitions won’t have trouble finding them, as they’re usually found under the Main Lists section.

Betting Types

While pre-match and in-play betting are both well-established on all online betting platforms, the choices within each are something else entirely. Practically all football betting apps for iPhone and Android let you bet on the outcome of the game. Fancy a player missing a penalty kick? Bet365 has got you covered. Same goes for markets like To Win From Behind, Own Goal, and a plethora of Asian Lines for the discerning punter. Best of all, they’re pretty easy to find, so you won’t have to navigate through the app endlessly until you can add something interesting to your bet slip.

Customer Support

Bet365’s customer service is as excellent as the rest of their offer. The best football betting apps on Android and iOS both let you ask for help from within the app, and in this bookmaker’s case, you have a choice between live chat, email, phone support, and even a postal address you can use. Before contacting them, however, you might want to check their existing help articles, which address a number of common concerns. 

Banking and Payment Policies

Depositing at Bet365 can be done through various methods, ranging from debit cards and ewallets, to bank transfers and cheques. While there are no fees, the processing time depends on the payment method: bank transfers and cheques can take up to 28 banking days depending on the method, while all others are settled instantaneously. Withdrawals follow a Closed Loop system.

Unibet Betting App

Unibet is a betting platform founded in 1997 and originally hailing from London, UK, where founder Anders Ström started taking bets over the phone in 1998 and launched their first website in 1999. Later, it became Unibet Group PLC, which changed its name to Kindred Group in 2016. Aside from the Unibet platform, Kindred Group now manages another 10 different betting brands. Nowadays, according to their website, they have more than 17 million players worldwide, and they’re sponsoring French football club Paris Saint-Germain and English clubs Aston Villa, Preston North End, and Middlesbrough. These sponsorships show that at Unibet, football betting is taken seriously, and our review will tell you the details.

User Experience

Unibet’s mobile app offers a very similar experience to its web-based counterpart, which is to say it is seamlessly integrated and easy to use. Football and horse racing, as the most popular sports in the UK, are available through a shortcut, as is their live streaming feature. If you’d rather not navigate through menus and options, a search icon is also easy to find in the top right corner of the screen, meaning all markets are at your fingertips. Widely considered the best mobile betting app, the total user experience shows exactly why.

Bonuses and Free Bets

Unibet has a welcome offer that is significantly more generous than most, especially when you read the fine print: first, if your first bet loses, you get your stake back up to £40, as well as a £10 casino bonus, whereas many other platforms make users choose between a sportsbook and a casino welcome offer. Additionally, your minimum bet only has to be £1, which is much lower than the usual £5 or £10 many bookies require. Withdrawing the money, as with most football betting apps, comes with strings attached, like how many times you have to wager it before you can cash it out—but the offer is meant as a way to incentivise you to play and not necessarily a gift for your real-life wallet.

Unibet also offers a weekly £10 in-play free bet for all users who place five or more £10 in-play bets on several sports, including football. They also have a free-to-play predictor game called Streakr, in which you answer a daily question. A wrong answer interrupts your streak, and by the end of the period, the player with the longest unbroken streak wins up to £13,000. Have a friend who also likes online football betting? If they sign up using your referral code, you can get up to £250 in Bonus money for a maximum of five friends—the first one nets you £30 and the prize increases by £10 up to £70 for the fifth friend.

Sports and League Variety

Unibet lets you bet on competitions from 29 countries from all over the world, all major international competitions and friendly matches, as well as FIFA esports. The number of national leagues is also pretty high and includes the Bulgarian Youth League U19, the Romanian Liga II, and the Segunda Division from Uruguay, making it one of the best football betting apps currently available for download.

Betting Types

One big advantage of using Unibet is that you can see the number of active markets in each sport next to its name, and this number goes well into the tens of thousands when it comes to football, and sometimes even hundreds of thousands during major competitions. Each match routinely has upwards of a hundred different markets available, and most punters are sure to find what they’re looking for at Unibet.

Customer Support

Unibet’s Help Centre also features a community forum, where you can ask all you want to know about football betting basics or any other topic you want to know more about. If the community can’t help you, a Unibet employee will, and the post stays available for anyone to see in case they run into the same problem. Their Help Centre is otherwise sectioned into different parts that deal with specific issues. If you still need assistance, their team is available 24/7 through phone, email, and live chat.

Banking and Payment Policies

Unibet takes all the same payment methods as most other providers, meaning cards, ewallets, and prepaid vouchers. You can set your own deposit limit if you want to, which is effective immediately, but changing that limit takes 24 hours, after which you’ll have to reconfirm. Many football betting apps have a similar feature, which helps keep your spending in check. Finally, withdrawals are done to the same payment methods you use for deposits.

BetVictor Betting App

BetVictor is an independent bookmaker founded in 1946, but it only got its current name in 2012. Today, they claim to turn over more than £1 billion, with over half a million customers in 160 countries around the globe. They had former English footballer Michael Owen as their brand ambassador between 2014 and 2017, and they became the official betting partner of Liverpool Football Club in 2016. As of 2020, they’re the official jersey partner of Fulham FC. As one of the top 10 football apps on our list, they prove that they’re dead-set on only delivering excellence.

User Experience

As a bookmaker primarily focusing on the UK, it should come as no surprise that BetVictor’s best sports markets are football and horse racing. The simple, straightforward layout means you’ll find all the bets you want in three categories: Coupons, Teams, and Outrights. There is also a Trending Bets section on the home screen, so you can quickly check what’s currently on offer. If you like having your money at your fingertips, you can also enable the Quick Cash Out feature, which lets you swipe down to cash out whenever you want to. Unfortunately, the app for football betting does not offer live streaming—only for horse racing.

Bonuses and Free Bets

New customers at BetVictor need to place at least £5 as their first bet to receive £20 in free bets from the platform, in the form of two £10 bets, one of which can be used for any sports or virtual sports single bet, and another only for an acca with three or more selections. Both can be used as a number of smaller bets and expire within seven days of being credited to your account. There is also an acca insurance of up to £10, which means that, in case your 5-fold or above loses due to one selection only, you get your stake refunded.

However, at BetVictor, football betting bonuses and promotions pretty much end here. Admittedly, there are some price boosts on select events, but there is no other real way for existing customers to get free bets. In an industry that centres around keeping their players happy and content, this can be a dealbreaker for some.

Sports and League Variety

When it comes to football, BetVictor offers a decent coverage of worldwide leagues, international friendlies and competitions, as well as an esports section. Although they don’t quite offer the same number of national leagues as other bookmakers, their coverage of popular leagues, including England, Spain, Italy, etc., is still exceptional. 

Betting Types

BetVictor is rightfully the best betting app for football accumulators in the eyes of many users. While the available betting types are not too different from what can be found elsewhere, they also have their own Bet Builder, which lets users combine different events into a single bet with incredible odds. With their acca insurance, punters are more likely to dare to risk more than they usually would, and the Cash Out option offers additional reassurance. 

Customer Support

The bookmaker offers several ways customers can use to get in touch with them: live chat, a ticket submission form, Facebook and Twitter messages, plus a way to text them directly. A Help Centre popup lets users search for articles related to their issues and potentially solve them that way. For football betting tips, the app’s blog is the best choice, as it offers detailed analyses, statistics, and predictions that can be extremely useful when you don’t have the time to keep up with everything by yourself. Finally, BetVictor has a Safer Gambling section that can help users struggling with addiction, with tips on how to mitigate the risks and self-regulate.

Banking and Payment Policies

BetVictor offers the usual payment methods: cards, ewallets, and prepaid vouchers, along with bank transfers that tend to take longer to settle, both in the case of deposits and withdrawals. The specific payment methods tend to depend on the customer’s location as plenty of them are localised. Like most top football betting apps, BetVictor does not charge any fees.

William Hill Betting App

William Hill is an English bookmaker based in London and founded in 1934, at a time when gambling was illegal. The company changed hands many times throughout its existence and is currently listed on the London Stock Exchange. Today, they operate more than 1,500 betting offices within the UK, employing around 14,000 people. According to the company, their shops process more than a million bet slips on any given day. The William Hill football betting section is a fan favourite, with a great choice of leagues, markets, and competitive odds, plus comparisons with selected bookmakers so you always know you’re getting the best deal out there.

User Experience

The William Hill mobile app is as intuitive and simple to use as the best of them: with their signature white and blue colour scheme, if you’re already familiar with their browser-based platform, the app will be second nature to you. Not only is live streaming readily available for users who have an account with William Hill, but the app also lets you build your bets while watching so you never have to choose between the two. As the best mobile betting app, according to their numerous fans, the app is also remarkably responsive in terms of market updates for in-play betting, following along in real time with the events. 

Bonuses and Free Bets

New users who sign up with William Hill should use the code P30 in the Promo Code section to qualify for their welcome bonus, which gives you a free £30 bet after you bet at least £10 at odds 1/2 or greater. Be sure not to use Paypal, Neosurf, Paysafe, Neteller, Skrill, ecoPayz, Kalibra/Postepay, nor the William Hill PLUS Card—as with most football betting applications, you’re best off making your first deposit with your debit card.

However, aside from their welcome bonus, William Hill drops the ball on other promotions for football fans, no pun intended. There are some general odds boosts happening on select markets, as well as an acca insurance per day. Other than that, if your betting satisfaction hinges on free bets and promotions, William Hill may not be the best choice for you.

Sports and League Variety

When it comes to variety within the football selection at William Hill, there’s a reason they are one of the best apps for football betting. From Iceland to Morocco, from Uruguay to China, you’re likely to find all the football markets you’re interested in here. Plus, major competitions, be they domestic or international, often have their prices boosted.

Betting Types

Even though William Hill states that in-play markets are subject to delay, they’re great at keeping up with the developments on the pitch, meaning you won’t have to wait long to place your in-play bets depending on what happens in the game. They also have other football-related markets, like transfer and manager specials, which is a feature that’s quickly disappearing from football betting apps due to fears that it could be misused by the people close to the managers or players in question. Finally, if you can’t find the market you’re looking for, William Hill also offers a Your Odds feature which, like its many counterparts across the sports gambling industry, lets you make up a market and request a price from the bookmaker.

Customer Support

William Hill handles customer issues through a dedicated Help section, a phone number, an email address, and live chat. Unlike with most other free football betting apps, users wishing to contact customer service are not prompted to check whether their issue has been addressed in their written articles first, but are instead given the contact info directly. However, emails may take them up to 48 hours to reply to, so most customers may still be better off reading through the FAQ, just in case. 

Banking and Payment Policies

The bookmaker offers the usual range of payment methods: debit cards, eWallets (including Apple Pay), and prepaid vouchers, like most football betting apps for Android and iOS. As we mentioned in our Bonuses section, most of these disqualify you from taking part in their welcome offer, so debit cards are still your best bet. Although the platform does not charge any fees, they do have a minimum withdrawal limit. If you want to claim your winnings but you have less than the withdrawal limit, you’re still allowed to do so, as long as you withdraw your whole balance.

Betfred Betting App

The UK bookmaker Betfred, established as a single shop in 1967 by Fred and Peter Done (rhymes with bone), currently operates more than 1,650 shops throughout the country. They like to describe themselves in a single word: uncomplicated, which is also one of the reasons they’re among the best bookies around. They were the official betting partner of Manchester United between 2006 and 2013, and today, they have the shirt sponsorship rights for Real Club Deportivo Mallorca.  The company had a total gambling turnover of £12.7 billion in 2018. All that said, is it surprising they offer one of the best football betting apps around?

User Experience

The Betfred mobile app is a logical extension of their online gambling platform, optimised for smartphone screens but still easy to use and with an uncomplicated interface, just like the company sees themselves. Although the design is simple, it’s still highly functional, so users don’t need to worry about losing out on potential winnings just because they’re not in front of a PC or inside a betshop. Football betting apps for iPhone can sometimes lag behind their Android counterparts, but we found no evidence of this in the case of Betfred.

Bonuses and Free Bets

Betfred’s welcome offer is pretty generous compared to the rest of the market and is especially geared towards football fanatics: customers who register using the promo code FOOTBALL40 and place their first bet of at least £10 on any football market will get up to £40 in free bets. The first £30 are guaranteed, but an additional £10 is given to the punters whose first bet loses—sort of like a return of their stake. The free bets have to be used within a week of being received.

To be the best betting app for football accumulators, Betfred offers acca insurance which returns your stake of up to £10 in case one of your selections on your five-fold (or more) acca loses. You can take advantage of this offer once per day, meaning if your luck is often running low, Betfred has got your back.

Another interesting promotion for football fans is Double Delight & Hat-trick Heaven: when you bet on a player to be the first goalscorer and he scores a brace, your first goalscorer price is doubled; should he manage a hat-trick, the price is tripled in Betfred football betting (own goals do not count). This promotion is available for both pre-match and in-play, and in the case of the latter, you can bet on any next goalscorer and still qualify for the offer.

Sports and League Variety

Betfred offers a whopping 50 countries with their domestic competitions, including Nicaragua, Tajikistan, and Bosnia and Herzegovina, as well as all international competitions and friendlies that may be of interest to the discerning punter. The more popular ones are easily found at the top of the screen, meaning you’ll have to scroll a little to get to Turkey and Uzbekistan. Betfred is also one of the virtual football betting apps on our list, offering a great range of markets.

Betting Types

For users who want to try a certain type of bet without much thought as to which game they may be betting on, the Coupons section of the Football part of the website offers a great overview. From the usual wins and draws to Goals Galore, to Draw No Bet, most people will be able to find something they like and maybe even learn more about relatively unorthodox betting types.

Customer Support

To qualify for the best football app on Android and iOS, a platform must offer top of the line customer support. Unsurprisingly, Betfred does this well too: with live chat, an email address, and two phone numbers (one for users from the UK, another for the rest of the world), getting the assistance you need has never been easier. Plus, there’s the usual FAQ section that covers everything from account issues to bet rules.

Banking and Payment Policies

Betfred accepts debit cards, Neteller, PayPal, Skrill, Paysafe, bank transfers, and top ups made in Betfred shops as deposit methods. As with the vast majority of football betting apps, many of these are subject to restrictions when it comes to participating in promotions. Withdrawals are made to the same payment methods used for depositing—if this is not possible, Betfred may request additional identity verification from the customer.