The Best Betting Offers of 2022

Bettiton

Betiton is a newcomer to the sportsbook industry, having been launched in 2020 by Arnoud Serour, former managing director of another online gambling platform Karamba. His guidance through his previous experience is arguably the main reason why Betiton has soared to the very top in such a short time and shows no signs of slowing down.

User Experience

The Betiton website is extremely easy to navigate: the left-hand side of the screen only has a choice between Casino, Live Casino, and Sports, instead of the usual clutter we’ve come to expect from platforms, and a search bar will help you look for anything specific. The bookmaker offers a Featured section with popular sports, with the rest of the choices on offer listed below them. Unfortunately, they don’t offer an app at this time, but the mobile version of their website is decent enough.

Bonuses and Free Bets

Betiton doesn’t quite have the range of promotions that many other sportsbooks do, presumably due to its newcomer status, but they do have an enviable Loyalty program — for every £40 of real money you wager, you get one reward point. Collect enough, and you can level up and enjoy special benefits, including cashing those rewards out.

The Betiton welcome bonus is also pretty decent: if you deposit at least £10 and bet £15 (or more) as your first bet, you get an extra £10 as a free bet that expires within 14 days. However, the difference between Betiton and a number of other providers is that you don’t have to wager the winnings from your free bet again—you can cash it out immediately (whereas many others require you to place several consecutive wagers first). There are some additional restrictions that are laid out in detail in their Bonus Policy.

Betiton offers a so-called Boostiton Offer, as well which boosts your acca winnings by a certain percentage of up to 77% in the case of 15-folds. To qualify for this, each selection has to be at least 1/5, which isn’t too restrictive either.  This excludes bet types where the customer can get a partial win or get their money back, like Asian Handicaps or Draw No Bet.

Sports and League Variety

Betiton has a decent variety of sports for such a young site: 29 to be exact, which include everything from football and horse racing, to esports, darts, and special betting events like musical competitions. Football is by far the most popular sport on the website, and the betting welcome bonus helps new users explore the wide variety of markets without risking too much of their own money. A significant downside is the lack of live streaming, which is relatively common for new bookies.

Betting Types

In addition to the usual betting types (pre-match and in-play), Betiton also introduces the Fast Market feature, offering highly specific bets for events that will happen in the next one to five minutes of the match, like throw-ins, corners, cards, etc. Of course, this isn’t available for all sports (as it is not applicable to many).

Customer Support

The Betiton support team is available every day from 08:00 to 00:00 CET via live chat and email. As one of the betting sites with free bonuses, they take customer satisfaction seriously. That’s why their Help and FAQ sections cover many common issues and problems users might run into when it comes to using the website. Additionally, a Betting Guide will lead you through all the rules for gambling even beyond sports, including bingo and casino games.

Banking and Payment Policies

Betiton accepts a wide array of payment methods, including cards, eWallets, prepaid vouchers, etc. However, not all of them are available for all currencies. A Deposit Methods section of the website covers all possible varieties and their supported currencies. Users who deposit with methods other than debit cards may not be eligible to participate in their welcome offer.

Coral

Coral is one of the oldest and biggest bookmakers in the region, as they were established back in 1926. Their merger with Ladbrokes in 2016 also makes them one of the largest. Their offer includes brick-and-mortar shops throughout the UK, 1,845 as of 2015 but significantly more since the merger, in addition to the online gambling platform and a very popular mobile app. A number of Coral reviews online show that it is also one of the most beloved bookies, not least due to their huge selection of sports and markets, as well as competitive odds.

User Experience

Coral’s website lets you have a broad overview of events happening right now, sorted by popularity. This means that football in-play is usually loaded first so you can get right into the action, but all other sports are easily located on the left-hand side of the screen, but horse racing, tennis, greyhound racing, and virtuals are all at the top of the landing site, along with Coral promotions. They also offer both an Android and an iOS app with the same functionality of the web platform for the punter on the go. Both the website and the app offer live streaming for select events, as well as a Partial Cash Out feature.

Bonuses and Free Bets

As another reason why Coral is one of punters’ favourites in the UK, their special offers range from event-specific ones to boosts and promotions that are always available, but also free-to-play games with generous rewards. The Coral sign up offer requires users to stake at least £5 within their first two weeks at the bookie to get £20 in free bets, separated into four £5 bets.

If your acca (at least a treble) wins, you’ll get another 10% of your winnings as a bonus. Other offers include boosts on select events, free bets after you’ve crossed a certain staking threshold, and consolation prizes—especially useful in the case your horse is beaten by a length or less.

Perhaps best of all, you don’t need to use a Coral bonus code to qualify for their promotions. Their criteria is clearly laid out in the description of each promotion, and usually includes just opting in for the offer. Plus, if you’re feeling especially lucky, you can play their free games which let you win incredibly generous prizes that can add up to £25,000 in a prize pool, meaning if you’re the only one to win, you get the jackpot—if someone else also fits the criteria, you share the prize.

Sports and League Variety

True to their reputation as one of the best bookmakers in this part of the world, Coral betting offers access to more than 40 different sports, plus other betting markets like politics, TV, music, etc. Chances are, everyone is going to find whatever it is that they’re looking for, with a wide assortment of betting markets to boot. Aside from traditional sports options, they also offer esports and virtual sports with decent market coverage.

Betting Types

As expected, Coral has a huge range of both pre-match and in-game markets at competitive odds. Plus, if you’re unable to place a bet through the website, you can give them a phone call, as the bookie still accepts phone bets. Finally, their alternative betting deals are often considered their most attractive feature, so expect to find a number of uncommon markets here.

Customer Support

Coral has a great Help section with guides and how-tos for most of their features. If you’re still unsure, you can contact their customer service. You’ll need to select the topic of your enquiry, check whether your question is already answered, and if you still need assistance, you can either live chat with them or shoot them an email.

Banking and Payment Policies

If you want to take advantage of the best new customer betting offers, you will need to open an account and deposit some funds. Coral offers all the usual methods: debit cards, eWallets, and prepaid vouchers, with some restrictions on bonuses if you opt for the latter two, so be sure to read the fine print. Coral doesn’t charge any withdrawal fees, but there are some withdrawal minimums, and they can only use the same payment method you used to make your deposit.

Betfred

The first Betfred shop was opened in 1967 in Salford by the Done brothers (rhymes with bone), and they have since expanded into a household name in the UK. As with most local bookmakers, their focus is on football and horse racing. They have a prominent presence in the former especially, having been the official sponsor of Manchester United for seven years until 2013, and now boasting shirt sponsorship rights for RCD Mallorca.

Even though their online operations didn’t start until 2004 (relatively late, compared to many others who were already online by the turn of the century), the number of Betfred reviews shows that users don’t find many issues with this, as they are considered among the best bookmakers here, especially when it comes to promotions and offers.

User Experience

The Betfred website is incredibly easy on the eyes and equally easy to navigate. You immediately get an overview of in-play events with a Watch Live icon over those that are being streamed (you’ll need to be logged in and have a non-zero balance to make use of this feature, though). Their online betting offers are also easy to find at the left-hand side of the screen under Promotions. The bookie’s Android and iOS betting apps both support all their features so you can bet on the go.

Bonuses and Free Bets

Betfred offers many promotions, from insurance, over free bets available when you meet their criteria, to Top or Joint Price compared to other online bookmakers, which includes Ladbrokes, Coral, William Hill, Bet365 & SkyBet. You can also make your own bet through the #PickYourPunt feature.

The Betfred sign up offer is relatively generous: you need to bet at least £10 to get a bonus of £30 at odds of 2.0 or greater. The bookie also offers Double Delight and Hat-trick Heaven features, in which you bet on the first goalscorer of a match, and if he goes on to score a brace or a hat-trick, your price is doubled or tripled, respectively. This feature is available for both pre-match and in-play markets.

There are also consolation prizes, like a free bet if your horse comes in second, plus extra places on select races, and best odds guaranteed. However, your Betfred free bet expires after a week, so be sure to use it before that. There are additional criteria (like payment methods) that must be taken into account, so be sure to check before depositing.

Sports and League Variety

Although Betfred’s major focus tends to be on football and horse racing, due to the sports’ popularity in the UK, they still have an enviable selection of other sports, including esports and virtuals. You can click the star next to the name of a sport to add it to favourites for easier navigation. When it comes to leagues, football betting offers at Betfred cover even the least popular competitions from all over the world.

Betting Types

Aside from standard betting markets at any point of an event, Betfred also has the aforementioned #PickYourPunt feature: if you can’t find the bet you’re looking for, you can tweet it with this hashtag at their Twitter account and receive a price from them. This brings the number of markets above anything bookies without this feature could possibly handle.

Customer Support

In line with the rest of their services, Betfred offers excellent customer support as well. There is a toll-free phone number for UK customers, 24/7 live chat, and email contact, so you’re likely to get the help you need — but be sure to check the Help section on their website, as many issues are already covered with step-by-step explanations of the solutions.

Banking and Payment Policies

The bookie accepts payments from debit cards, eWallets, and prepaid vouchers, but you can also fill up your account by visiting a physical shop. Although there are no processing fees, there are some deposit and withdrawal minimums that depend on the payment method. Any bonuses that need the Betfred promo code are also subject to disqualification should you use a prepaid method. Finally, your withdrawal has to go through the same method you used for depositing.

MrPlay Sport

Mr Play is another relatively new face in the sportsbook scene, having launched in 2019, but their casino has been in existence since 2009. Like all other bookmakers and gambling platforms in the UK, they’re regulated by the UK Gambling Commission, and they enforce the international gambling regulations pretty strictly by outright forbidding citizens of certain countries to participate. Mr Play reviews show that the platform is well-respected in the gambling community, making users more likely to trust the sportsbook thanks to good experiences with the casino.

User Experience

The platform’s white website with blue accents is certainly nice to look at, but it’s also quite user-friendly. Below the markets, you can find a welcome message, followed by tips and advice for the various sports and markets found here. Although Mr Play does not have a mobile app, the mobile version of the website is just as good as the desktop version.

Bonuses and Free Bets

The Mr Play sign up offer requires users to deposit at least £10, bet the same amount (at least 2.0 or 1/1 odds) to receive a £10 free bet token that must be used within two weeks. The platform also offers a betting tournament so you can compete against fellow punters for monetary rewards, collecting points so that £1 of each bet counts towards your final score (so that the winner is not automatically the person wagering the largest amount).

Mr Play also offers extra winnings for accas (at least four-fold) of up to 77% for a winning 15-fold acca. No Mr Play bonus code is available on the sportsbook, unfortunately, but we’re hoping for more promotions as the bookie gains experience.

Sports and League Variety

MrPlay offers 30 different sports and a decent number of leagues for each—including Moroccan football, Swedish ice hockey, and handball championships, so the chances of not finding what you’re looking for are reasonably slim. Aside from sports, you can also bet on specials, like music awards or TV shows, but these markets are significantly smaller and less popular than sports.

Betting Types

MrPlay may not have the best free bet offers that more experienced bookmakers do, but their betting types, both pre-match and in-play, make up for this decently. Each event has the number of markets on the right-hand side of their tab, which include all the standard ones: who will win, what the score will be, winning margin, but also Asian Handicaps and specifics like clean sheets in football, etc.

MrPlay also adds PulseBetting to the list so you can place your wagers on events to happen within narrow time frames, ranging from 30 seconds to 10 minutes. This increases the number of available markets significantly. Although they don’t have a live streaming feature, which would truly elevate the betting experience, they have a match tracker with detailed statistics so you can always be sure you’re making an informed choice.

Customer Support

The Mr Play support team is available seven days a week from 08:00 CET to 00:00 CET through both live chat and email. Meanwhile, be sure to check their FAQ and Help sections—the terms for all their best betting offers are clearly laid out, as are all the rules of the games, winning limits, common issues and pitfalls. In other words, with a little patience and the will to dig deep, you’re very likely to get the assistance you need from there.

Banking and Payment Policies

Debit cards, eWallets, and prepaid vouchers are all accepted payment methods at MrPlay, especially when it comes to depositing. However, as is the case with the vast majority of bookies, using anything but debit cards to make your first deposit will disqualify you from any Mr Play free bet, so tread carefully. Withdrawals are made in a Closed Loop system, meaning you’ll be paid out to the same payment method that you used for depositing. If this is not possible, you can use another method, but you are likely going to have to provide additional identification for Know Your Customer purposes.

Bet365

Bet365’s ads will tell you they’re “the world’s favourite online sports betting company.” Whether that claim holds up is up for debate, but one thing is certain: as far as famous betting companies go, they’re a household name. They’re owned by the Coates family, which is among Britain’s top 50 wealthiest families, and they’re also famous for their charity work.

The company headquarters are located in Stoke-on-Trent—incidentally, the Coates family also owns Championship club Stoke City FC—but they also have offices in Manchester, Gibraltar, Malta, Bulgaria and Australia, and employ over 4,000 people. A number of different Bet365 promotions add to their appeal, not least of which is their extremely generous welcome bonus which remains unparalleled in the betting world. Aside from the UK, they also hold licenses in Gibraltar, Spain, Italy, and Denmark, making their user base varied and international, which their sports betting variety duly reflects.

User Experience

Although newcomers to the betting space might find Bet365’s landing page a little overwhelming at first, the website is incredibly easy to use and runs smoothly, even on mobile. But if you intend to use devices other than your desktop for betting through this platform, their equally well-built app is still a (slightly) better choice.

Bonuses

The Bet365 sign up offer will net you up to £100. However, this is only available for new customers who make a qualifying deposit of at least £5, where Bet365 matches your deposit 100% up to £100. This means that min deposit is £5. Bet Credits are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Once you’re on, however, you can make the best of a number of different bonuses. For example, if you bet on a standard Full-Time Result before the match, and your team gets ahead by two goals at any point during the match, you will get paid out regardless of the end result.

As for Bet365 free bets, it must be said that the bookie drops the ball in this regard somewhat. At the time of writing, excluding the welcome offer, there was no way to get free bets.

Sports and League Variety

Whatever you’re looking for, chances are, they have it. A wide variety of sports offers answers for those who really want to use their Bet365 bet credits on lacrosse, cricket, or even esports. Further proof of their dedication to variety: you can also bet on the Vietnam Cup for Women here.

Betting Types and Markets

When it comes to offering a bunch of variety, Bet365 takes its purpose very seriously — and the number of betting types and markets (as well as the bonuses you can score on those) are no exception. Even if you’re bored with the usual sports betting, you can find a Politics tab and try your hand at guessing the future elected officials in the UK, US, and Australia.

Customer Support

Out of all the bookmakers on our best betting site offers list, Bet365 offers easily one of the best customer support lines available 24/7, 365 days a year. Aside from the relatively common email support, you can also get help significantly faster if you use their live chat feature, or even give them a call.

Banking and Payment Methods

With 28 supported currencies, a wide number of supported payment methods like credit and debit cards, PayPal, and even wire transfers, the odds of being unable to deposit or withdraw funds with Bet365 are quite low. Additionally, all deposits and withdrawals are free—no hidden fees lurking in the fine print.

Virgin Bet

Virgin Bet is a new player on the UK bookie scene, having launched in May 2019 and heavily relying on the Virgin brand recognition. However, they’re not merely riding Virgin’s coattails: their quality, sophistication, and feature-packed platform are all an integral part of their dizzying climb to the top. The company is owned by the UK-based Gamesys Group Plc, which purchased Virgin Group’s Virgin Games subsidiary in 2013 and entered a trademark agreement with them. In other words, while Virgin Bet doesn’t belong to Virgin Group, they have the latter’s blessing to use their logo.

User Experience

Virgin Bet is widely considered one of the best new sports betting sites, and just a glance at their website shows why. The interface looks polished, and all the important tabs can be found on the left-hand side of the screen. Those include all your bets in one place, in-play, promotions, as well as their casino (which redirects you to a part of the website separate from sports). The platform also has a mobile app available for both iOS and Android with a slightly different interface, but no more confusing than their web counterpart—simply optimised for mobile use, and widely considered to be one of the best betting apps on the market.

Bonuses and Free Bets

The Virgin Bet sign up offer isn’t necessarily the best in the market, but it’s reasonably fair, considering they’re a newcomer to the space. The offer is only available to residents of Great Britain who place a qualifying bet of at least £10 within 14 days of creating an account at minimum odds of 1/2, and it gives them two free bets of £10.

They don’t have many promotions other than this. There are some price boosts for major events and Best Odds Guaranteed for horse racing—and that’s it. Again, this is most likely due to the fact that they haven’t been in business for very long. As of right now, there is no Virgin Bet bonus code that could make up for the lack of diversity in terms of offers, so players looking for that are likely better off sticking to other options.

Sports and League Variety

Although football and horse racing are the most prominent sports, owing to their popularity among fans, Virgin Bet offers more than just a few sports. The Featured section, found on the left-hand side of the screen, shows the sports that are most popular on any given day (usually due to matches being played that day), and the total comes up to around 30 sports types that include the likes of beach volleyball, badminton, and esports.

Betting Types

Once you’ve signed up, the Virgin Bet free bet tokens you receive are great for a relaxed perusal of the bookmaker’s offers. Although their pre-match markets are impressive, their biggest strength is the in-play section with a tremendous number of markets available at any time. These include your usual single, acca, and multiple bets, as well as a myriad of other options where you can bet on the number of goals, either total or during each half, the goal difference, who the goalscorer will be, etc. In short, you can have as much (or as little) fun as you like!

Customer Support

According to Virgin Bet reviews, customers are generally happy with the customer support they receive. For general enquiries, the Help & FAQs section offers a decent overview of common questions, while a more urgent matter can be solved through their live chat or submitting a request through the online form.

Banking and Payment Policies

Debit cards, eWallets, and prepaid vouchers are all accepted payment methods—note that credit cards are no longer accepted. There’s a minimum of £10 for both deposits and withdrawals, while the maximum depends on your preferred method. Their limited betting promos mean that users don’t have to worry about being unable to participate in bonuses if using a certain deposit method, as there are no restrictions on the welcome bonus. Deposits are processed instantly, while withdrawals can take anywhere from one to four working days, except in the case of PayPal, where your money should appear within 24 hours. You can also only withdraw funds to the deposit method you last used as an added security measure.

Betway

Betway is a global online gambling company that’s probably best known for the fact that they own an impressive number of gambling licenses, which are from the UK, Malta, Italy, Denmark, Spain, Belgium, Germany, Sweden, Mexico, South Africa and Ireland, with Portugal to join them soon. Their popularity across the globe is helped by the fact that they paid out the biggest online jackpot from a slot machine, valued at more than £13 million, which is now a Guinness World Record. They also sponsor a number of UK-based sportsbook events, including horse racing, tennis, darts, boxing, football, snooker, and esports.

User Experience

The Betway sign up offer is the first thing you see when you visit their website—both for sportsbook and casino users. The Sports tab gives you a great overview of everything currently going on, and all the promotions are easily found on the right-hand side of the screen. A Quick Links tab shows you the most popular selections that you might find helpful, from Daily Events, some promos, to leagues and competitions. Their mobile app is also decent and offers everything available in the browser version as well.

Bonuses and Free Bets

Aside from the new customer bonus, which fully matches your first bet up to £10, Betway promotions are mostly geared towards football and horse racing fans. For example, if the horse you bet on comes in second, the platform refunds you up to £10. In the case of football, any major event will have some sort of promotion going on—for example, if the team you bet on scores first but doesn’t win, you still get paid out as a winner (up to £10 of your bet goes towards that promotion). You get the same payout for the NBA if your team leads by 16 points at any point during the game.

Betway also offers what’s considered among the best matched betting offers on the esports market, up to £10 on the first game of the day for every Saturday during the LEC Summer Split. This sort of offer depends on the esports event currently happening, so for up-to-date information, be sure to check out Betway’s website.

Then there are the free quizzes: pick the first goalscorer in four different football games, for a jackpot of up to £100,000. A similar offer called Four to Win is available for horse racing.

Sports and League Variety

The range of Betway offers includes over 30 sports, special events like the Olympics, as well as politics and reality TV shows, which all come up to more than 12,000 markets you can choose from. Along with live streaming, in-play betting and pretty high betting limits, Betway offers something for everyone.

Betting Types

Aside from all the conventional (and some less so) betting types, Betway also has a #BetYourWay feature, which lets punters tweet at the bookie with the hashtag and request a price for their unique bet. They will reply once your bet has been added to the site. You can also browse a number of existing #BetYourWay options and see exactly what people are able to come up with—according to many users, this is one of the best betting site offers that are currently available in the UK.

Customer Support

Betway’s size does not allow less than top-notch customer service, and the platform doesn’t disappoint. Aside from 24/7 live chat and a free phone number, which both guarantee your problem will be solved within minutes, you can also contact them by email and receive your reply within six hours. Another useful feature is the FAQ section, which extensively covers any issues you may have with your Betway free bet, so be sure to peruse that before contacting customer support as you may find your answer that way.

Banking and Payment Policies

Betway supports a number of payment options including debit and credit cards, bank transfers, Skrill, Neteller, etc., but their limits for both deposits and withdrawals tend to vary. For most, the deposit minimum is either £5 or £10, but if you’re using EcoCard, it’s £250, so keep that in mind.

888sport

888sport is one of the few platforms using its own software, instead of a third party. Although their markets cover worldwide sports events, most of their focus is still on Europe, but they were also one of the first non-US gambling companies to operate in the States when the Nevada Gaming Commission granted them a license for online gaming in 2013. Although the owner of 888sport offers gambling since 1993, the sportsbook is a relatively recent addition, founded in 2008.

User Experience

Since the 888 casino was already well-established before the bookie even came along, the latter’s landing page does not offer any games other than sports betting, which some hardcore sports fans may prefer. You can still navigate to the casino and poker sites, but they’re not completely interconnected. As far as the sportsbook is concerned, navigating it is relatively straightforward: the landing page has featured bets and live markets, while all other sports can be found from the left-hand tab, which is also where the link to their blog is.

However, many 888sport reviews show that customers tend to be disappointed with their iOS app and prefer to stick with the web version. This is also the case for Android users, whether they like it or not, since there is no app at all for this OS. They do have a mobile site for punters on the go, but that doesn’t quite scratch that itch the way an app would.

Bonuses and Free Bets

888sports is one of the best platforms when it comes to bonuses, promotions, and various offers, especially for punters who become the platform’s regulars. Compared to the rest, the 888sport sign up offer is actually on the small side—you place your first qualifying bet of at least £10 (£20 for Each Way bets), and you get three £10 free bets for a total of £30 (not available for users of PayPal, Muchbetter, Paysafe, Neteller, and Skrill).

One promotion that’s available on all sports is in case you win at 4/1 odds or bigger with a stake of at least £10, which gives you a £5 free bet. A free predictor game lets you pick the win-draw-win results of eight games in total, letting you win up to £8,000 in cash if you get them all right (if you fail, you’ll get a £1 free bet for each pair you guessed right). Keep in mind that every 888sport free bet you may get expires after seven days, so there’s no use hoarding them.

Sports and League Variety

888sport offers around 30 sport varieties including esports and virtual sports, but their markets are rather UK- and Ireland-centric. This may not be a bad thing if that’s what you’re interested in, but if you’d like to try your hand at some foreign markets, this may not be the place for you.

Betting Types

The platform offers your usual betting types, along with a Bet Builder for unique odds, which lets you combine markets within the same event, both pre-match and in-play. However, these are far from boring, especially when combined with constantly running 888sport promotions, which means you can get pretty creative.

Customer Support

The FAQ section is available and extremely helpful, covering questions such as technical issues, what the registration process entails, and sports rules, odds converters, and bet builders.

Banking and Payment Policies

888sport offers a huge variety of payment methods, including cards, prepaid vouchers, eWallets, and bank transfers. However, their betting sign up offers are contingent on you only using debit cards at least for the first deposit that qualifies you for their welcome bonus, so if those are important to you, make sure you read the fine print carefully. Withdrawals are done to the same method used for depositing. If that’s not possible, expect to have to provide more identification before you can get your money.

William Hill

William Hill is one of the oldest and most reputable bookmakers on the UK market, established in 1934 at a time when gambling was illegal. The company now operates worldwide and has close to 1,600 licensed betting offices all over the UK and 2,300 betting shops, employing around 14,000 people total.  William Hill offers everything your gambling heart might want, including a sportsbook and a casino, with a reputation of Britain’s favourite bookmaker to boot. They also sponsor the annual William Hill Sports Book of the Year award which is dedicated to excellence in sports writing.

User Experience

The William Hill website is pretty easy to navigate, although sports betting seems to disappear between all the other games. The interface looks high-end, in line with their whole presentation, and you can even choose the odds format you prefer. A quick button takes you to all live events, while a Search bar just below that can help you locate the exact markets you want to bet on. William Hill reviews show that the apps, both iOS and Android, are also held in high esteem among their users, but for punters who don’t want to commit to downloading an app, their mobile site works just as well.

Bonuses and Free Bets

When it comes to offers and bonuses, the bookie’s reputation still holds up under scrutiny. For example, new customers who bet at least £10 on odds 1/2 or greater will receive £30 in free bets, in two £15 denominations, to be used within 30 days (which is longer than many platforms offer). To claim this offer, you’ll need to use the William Hill promo code during sign up.

William Hill also offers different bonuses and promotions on a wider range of sports than many others. This means that, aside from football and horse racing, fans of golf, cricket, and tennis are also likely to find something to suit their needs. UK and Irish horse and greyhound races also have best odds guaranteed, and the bookie also offers great bet boosts for accas, which include one bet boost per customer per day on accas with three or more selections, excluding horse and greyhound racing.

Aside from general offers and bonuses, William Hill promotions often include current events like derbies, so make sure you’re keeping your eye out for anything you may like.

Sports and League Variety

William Hill’s middle name is variety, so you’re likely to find anything and everything here. With 33 different sports sections and tens of thousands of monthly markets, the reason why many punters choose this platform is abundantly clear. Plus, if you fancy a non-sports bet, the Politics section offers incredibly interesting selections with an in-depth explanation of why they consider politics, both domestic and international, a fruitful area for gambling.

Betting Types

It turns out there are more reasons many punters choose this platform: the odds are among the best in the UK, and the Top Price Guarantee is standard for football betting offers. Live betting also has a Cash Out option, and in-game stats will make your live betting an even smoother affair.

Customer Support

William Hill customer support is offered in a wide variety of languages, and they’re available 24/7. UK customers can reach them over the phone as well, and they’re also reachable on public holidays. Plus, the FAQ page is pretty exhaustive when it comes to common issues.

Banking and Payment Policies

Since William Hill is international, the number of payment options is absolutely astounding. They accept debit cards, eWallets, Apple Pay, cash transfers and online banking, plus vouchers and prepaid cards. However, the William Hill sign up offer is unavailable to those using PayPal, Neosurf, Paysafe, NETELLER, Skrill, ecoPayz, Kalibra, or Postepay—in other words, any of the eWallets and prepaid vouchers on offer. Although they have minimum withdrawal limits, if your total balance is below that limit, you will still be able to withdraw it all (but not partially). You can also set your own deposit limits if you want to.

Unibet

Unibet is one of the best-known online gambling platforms, founded in 1997 and first taking bets over the phone. They launched their first website in 1999, and they’re now accepting around 11 million players from over 100 worldwide countries. They’re part of the Kindred Group, renamed from Unibet Group in 2016 as part of a multi-brand strategy, which also manages 10 other gambling platforms. They also sponsor a large number of sports clubs: in England, it’s the football clubs Aston Villa, Preston North End, and Middlesbrough and the Warwickshire County Cricket Club. Unibet reviews show that customers generally trust the bookie and hold it in high esteem.

User Experience

The Unibet website first lets you choose among a number of different locations from all over the world, and if you can’t find your own there, you get to choose a general website in English, Spanish, French, and Russian. Of course, the UK has its own website with localised offers, focusing mostly on football and horse racing. Their sports app is separate from the casino and poker apps, and is available on both iOS and Android.

Bonuses and Free Bets

The Unibet sign up offer is designed to take the pressure off newcomers: if your first sports bet (minimum £10 deposit and £1 bet, minimum odds 2/5) loses, you get your money back, up to £40, along with a £10 casino bonus. The same offer is available for racing, but they’re claimed separately, and one cancels out the other. This is due to racing (greyhound, horses, and harness racing) being separate from other sports on the Unibet platform, and the popularity of racing in the UK proves that this is a good thing for many users.

Their other promotions are pretty extensive and cover football, horse racing, tennis, and major US Sports. One of the best Unibet promotions currently available is the Refer a Friend bonus, where you can get up to £250 for inviting five of your friends, and each subsequent friend who accepts the invitation nets you an increasing amount of money. This means your first friend will get you £30 and your fifth one gets you £70, with increments of £10 between each. To get the bonus, each of your friends will have to meet Unibet’s wagering requirements within 60 days from signing up.

You’re also allowed to change your mind and Cash Out before the match starts, as long as the odds have stayed the same.

Sports and League Variety

Unibet offers 34 sports markets, including lacrosse, pesäpallo, and chess. On your left-hand side of the screen, you can see the number of bets available for any category at any given moment, making it easy to check where everything is going on. Everything else is eclipsed by football, however, as it had more than 33,000 markets at the time of writing. However, sports and racing are considered two separate categories, so don’t be confused if you can’t immediately find the latter.

Betting Types

With the number of available markets, we’d be hard-pressed to find something Unibet doesn’t support. This is especially true when it comes to football: any match insights you can imagine have their odds already set, along with Unibet promotions for major events, and you can bet on even the most advanced statistics like the number of offsides or fouls committed.

Customer Support

Unibet offers one of the most extensive FAQ sections we’ve encountered. Even if you can’t resolve your issue that way, their customer support agents are very kind, prompt, and available in a number of languages. The likelihood of your issue remaining unresolved after a short amount of time is very small. Keep in mind that you don’t need a Unibet bonus code to claim any of their available bonuses.

Banking and Payment Policies

Unibet accepts debit cards, eWallets, Paysafecard, bank transfers, Trustly, and Apple Pay. You can even set a deposit limit if you feel the need to restrict yourself. Withdrawals may be subject to extra security checks.